Some manufacturers require products to be sold at a Minimum Advertised Price, or MAP.
These items are often more profitable to sell and retailers usually love 'em. Why? Because your online competitors (no matter how large or small) have to sell at the same MAP price as you (or higher).
You can view MAP pricing requirements within any product details page or within your WholesaleFiles data campaign.
By selling MAP required inventory at the correct price, you'll keep your wholesale merchant account in good standing.
Now, play by the rules, sell at the correct MAP price, and enjoy selling these products!Helpful Tip: You can view related brands directly to the left (desktop browsers only).